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LG Prada sees Asian debut

Chris Ziegler
05.10.07
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After what was apparently a tremendously successful launch in Europe, LG's KE850 Prada phone is heading east to grace some Asian territories with its pricey, high-fashion wiles. Specifically, Hong Kong, Singapore, and Taiwan were tapped as KE850 destinations at a launch event at the Grand Hyatt Hong Kong hotel last week, with LG confidently spouting that it "would be as popular" there as it was in Europe. The phone and its nifty touch interface are about as trick as anything on the market right now, but with a frightening price point -- not to mention Prada's retail police making the rounds -- we're stopping short of sharing LG's optimism for the moment. [Warning: subscription required]

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