Casual game studio nDreams announced today that another announcement is on its way July 5 to reveal its new game, Venus Redemption. The casual adventure game aimed at women will have episodic content authored by Kate Pullinger to create "powerful storylines, deep characters, emotion-based interactive conversations and exciting adventure gameplay."
With the increase of female gamers in the casual games field, it's no surprise developers are attempting to tap the new market. But is gender targeting necessary? A good game is a good game and will be enjoyed by men and women alike. Hopefully nDreams won't drench this game in "female themes" and alienate countless potential players.