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di[rec] could tempt labels with post concert live recording drives

Darren Murph
07.10.07
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If you thought picking up a full-length studio album on a USB stick was hot stuff, di[rec] is out to make such an idea seem second rate. Founded by two ex-Sony BMG colleagues, the company is looking to round up support from their former employer, Warner Music, and various independent labels as it records live performances, mixes and masters on-site, and offers up the show on a USB drive or "download voucher" as folks are filing out of the exits. Sadly, there's no word yet on how much the outfit plans on charging gullible concert goers for the privilege of reliving their deafening experiences over and over, but it has already given the system a go at Nova Rock in Austria last month. So, for those of you at the festival just weeks ago, how about clue the rest of us in on the quality and value of di[rec]'s offerings?

[Thanks, Lars G.]

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