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Analyst: Don't expect a PS3 price cut this year


Lazard Capital analyst Colin Sebastian believes a price cut for the PS3 is unlikely this year. He states that Sony management is focused on achieving profitability in the PlayStation division and that a PS3 price cut won't happen in the near term.

Sony expects to sell 10 million PS3s this year, doubling the global number of systems stationed on our little big planet. With the HD movie war in the bag and an increase in HD television adoption, it's not unreasonable to assume the PS3 being people's go-to movie player. As this blogger's mother put it, "Why would I @$%&ing pay for a basic Blu-ray player when I can get a PS3 for the same price? I want to play my Final Fantasy. When is my Final Fantasy coming out?"

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