GamesIndustry.biz recently had an opportunity to chat with Frank Pearce, co-founder of Blizzard Entertainment, about World of Warcraft and their other properties. At the Games Convention in Leipzig, Pearce was asked if he found WoW's performance since launch interesting to watch. He doesn't quite say no, but he doesn't say yes, either. "I don't know if I'd describe it as 'interesting' as much as exhausting," he says. He goes on to detail just how much the company has grown, up to 3000 employees worldwide, with 130 people on the WoW development team trying to sate our 'voracious appetite for content.' World of Warcraft is almost directly responsible for that growth.
Pearce talks a bit about Blizzard's other franchises and projects, specifically Starcraft II and Battle.net, suggesting a brave new world where World of Warcraft players could crack out a quick 15-20 minute multiplayer round in Starcraft II while waiting for their WoW raid. That sounds like an awesome time to me, but perhaps that's a little too much Blizzard in one evening for most folks. Then again, maybe not!