Mario & Sonic & An Unhealthy Obsession

"I predict that it will sell 4 copies total."

"I feel that this game will bomb but only because of the olympic theme."

"Ha ha ha!"

Those are just a small number of your initial responses to Sega's prediction that Mario & Sonic at the Olympic Games would sell four million copies worldwide. Not that we're bragging at our readers' expense, for we also pooh-poohed the notion. Over a year on from our mocking laughs, and Sega is now hoping to break two million by the end of this year -- in the UK alone. Yeesh.

"Our aim is to hit two million by the end of 2008," Sega UK sales director John Clark has told MCV (the most recent figures, which we assume are from before Christmas, have the title at around 1.75 million across the Wii and DS), adding that the game has more than a 30 per cent attach rate to British Wiis. We shall think twice before snickering into our Earl Gray and crumpets again.

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