Grand Theft Auto IV has been announced! The cheeky developer revealed the DLC as The Ballad of Gay Tony, which places you in the (assumed) fancy shoes of Luis Lopez, a "part-time hoodlum and full-time assistant to legendary nightclub impresario Tony Prince" (or "Gay Tony"), the titular bar mogul who made a number of appearances in GTA IV.
While we're sure to hear more about the particulars of Gay Tony during E3, the method of the game's release should prove to be interesting as well. Not only will the expansion hit Xbox Live this fall for $19.99, it'll also appear on a retail disc with The Lost and Damned. This retail disc, titled Grand Theft Auto: Episodes from Liberty City, won't contain the core GTA IV game -- nor will it require GTA IV to play. It'll hit store shelves in the fall, selling for $39.99. We'll let you know more when we know more!