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iPhone is humongous for AT&T

Mel Martin

Mac Daily News and other sources are reporting today on a leaked AT&T memo that states that the company retail stores had their best day ever with the launch of the iPhone 3GS.

"iLaunch day 2009 was one for the record books, as AT&T customers scrambled to get their hands on the fastest, most powerful iPhone yet.

Here's a look at some of the milestones we achieved:

* Best-ever sales day in our retail stores
* Second-largest traffic day in our retail stores
* Most transactions processed via our IT systems in a single day
* Most upgrade eligibility checks in a single day
* Largest order day in history
* Largest features sales day in history

On this year's launch day, iPhone sales exceeded sales recorded on 2008's iPhone launch day, Black Friday 2008 and Dec. 26, 2008 - all heavy-volume sales days. In fact, this year we surpassed 2008's launch day sales at about noon Central time, and sustained our previous peak hour record, also set in 2008, for 11 straight hours."

If the numbers are accurate, the iPhone blew by most analyst predictions that the iPhone would not sell as well as the 3G iPhone released last summer.

Even better news, numbers like these should give Apple some leverage to force the wireless giant to improve what for many is a mediocre experience using the AT&T network. The iPhone exclusive is up next year, and rumors persist that Apple is talking to other carriers, most notably Verizon.

via Mac Daily News and TechCrunch

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