Creative Labs sent us a note that their Soundblaster page has a brand new teaser on it, which appears to be hinting at... something. Something World of Warcraft-related, apparently: the Lament of the Highborne song plays in the background while an image of the Maelstrom and some circular hardware gives way to a glowing Horde symbol and the message "to be continued..."
What is it? Given that Creative makes audio equipment, it's probably something audio-related, and given that BlizzCon is later this week, it's probably something released in partnership with Blizzard. But other than that, the guessing is up to you. A new WoW-branded sound card? Something music-related? It's anyone's guess. Stay tuned to WoW.com to find out more soon.