You play as Captain Smiley, along with his cohort Star -- who is, umm, stuck to the Captain's chest. They're bonded together, but they hate each other! Sounds like the perfect way to expose gamers to sticky situations and witty dialogue, no? The game will have you sending Captain Smiley into different levels within assorted comic books, with the art style (and possibly gameplay) changing with each jump into a new book.
"This is something that Josh [Bear, another co-founder, the third being Frank Wilson] has had in his mind since high school," Wilford said. We're wondering what it was doing in there for so long ... and what will happen once it escapes.