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Sprint now offering $100 service credit to Pre buyers who port a number

Nilay Patel

We were expecting a Pre price cut today, but it looks like Sprint has slightly different plans -- instead of lowering the outright price of the handset, the carrier is offering new Pre customers a $100 service credit if they port a number from a different carrier. Yeah, that's a little odd -- especially since the credit is spread out over three months, instead of applied all in one go. We're guessing Sprint and Palm are just trying to lure new sales without having to openly cut prices on the Pre and undo its "premium" image, but as far as psychological marketing tricks go, parceling out a discount over 12 weeks might be the least effective one we can think of -- we're pretty sure most people would rather take a $100 price cut at the top end of the deal. Still, the end result is that the Pre is now $100 cheaper for switchers -- anyone running out to buy one?

[Via Everything Pre]

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