Latest in Desktop

Image credit:

Voodoo's Rahul Sood emerges from hiding, gives us all the low-down

Darren Murph
09.17.09
Share
Tweet
Share
Save

Sponsored Links


For years now, Voodoo PC's fearless leader (that'd be Rahul Sood) barely went a month without teasing this or that, or better yet, introducing the new hotness. In terms of cutting-edge design, these guys were at the front of the class. And then came the HP tie-in, along with the worry that the Voodoo name (and "DNA") would eventually be swallowed whole. After dishing out a smattering of VoodooDNA machines under the HP label, Rahul and his company went radio silent. In fact, we haven't heard a peep from Mr. Sood for nine whole months, and we really began to wonder what was going on when HP issued the new Envy 13 and Envy 15 with nary an official hint of Voodoo's fingerprints.

Now, at long last, Rahul has emerged from hiding, and he's got a story to tell. In short, Voodoo is still alive and well, but it's certainly not the same company that shocked the world with its ENVY m:790 laptop in late 2004. In fact, Rahul's been working on some pretty unorthodox projects, ranging from healthcare (okay?) to futuristic stuff for HP's Innovation Program Office. In a lengthy letter to the world, he explains that the initial push to get Voodoo completely underneath HP's wings was done in order to give Voodoo access to global partners, and in turn, to ship its products to every corner of the world. When speaking about the Envy 13 / 15, he proclaims that HP's own laptop team simply lifted ideas from Voodoo prototypes and designed them internally; the truth is that Voodoo didn't design either machine, it only influenced them. The removal of the "VoodooDNA" tagline -- according to Rahul -- has to do with "the overall design language, the target market, and the fact that [Voodoo] wasn't directly involved in the design."

In the end, Sood admits that there's still a chance you'll see another Voodoo-branded machine in your lifetime, but he also confesses that it has transitioned from a desktop and laptop company to "something beyond." He also makes clear that he hasn't forgotten about his promise to change the future of desktop gaming, and that new products from HP will continue to boast Voodoo's fingerprints. Typical Rahul -- it just wouldn't be a formal conclusion without a tease or two, now would it?

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share
Save

Popular on Engadget

Engadget's Guide to Privacy

Engadget's Guide to Privacy

View
Australia will help NASA go to the Moon and Mars

Australia will help NASA go to the Moon and Mars

View
Apple gets US approval for Mac Pro tariff exemptions

Apple gets US approval for Mac Pro tariff exemptions

View
TiVo says all retail DVR owners will see ads before recorded shows

TiVo says all retail DVR owners will see ads before recorded shows

View
Batman comes to 'Fortnite' along with Catwoman and Gotham City

Batman comes to 'Fortnite' along with Catwoman and Gotham City

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr