Nintendo is holding a little family-friendly launch fiesta for New Super Marios Bros. Wii this Saturday, November 14, at its flagship store in New York City. The House of Mario will "transform" Rockefeller Plaza into the Mushroom Kingdom, providing demo stations, "costumed characters, trivia challenges, prize giveaways (while supplies last)."
The event takes place from 3-7PM and NSMBW is available to purchase early from the Nintendo World Store during that time. The game officially launches the following day, November 15. If getting it a day early seems worth the trip, remember to add NYC's lovely (8.875%) sales tax to your budget.