Second Life (or as we call it in these parts, PlayStation Home's creepy, aggressively pornographic uncle) these days as you used to, and BBC did a little digging to find out why. Their discovery? Well, not to put too fine a point on it, but Second Life sucks. It's overly complicated to control, it's full of some truly horrific human beings, there are many better social networking hubs and (perhaps most importantly) companies that sunk a bunch of money into it rarely got their investments back.
What the BBC seems to be implying is that Second Life was largely a media-created phenomenon, with journalists and public figures so smitten by the idea of a virtual world, no one stopped to notice that it was a wretched hive of scum and villainy.
Besides, everybody knows that HiPiHi is where it's at.