At a press conference where he spoke about the April release of the Blu-ray edition of his latest film, James Cameron said watching Avatar on the iPhone would be "dumb." More specifically he said, "I don't feel that I'm making movies for iPhones. If someone wants to watch it on an iPhone, I'm not going to stop them, especially if they're paying for it, but I don't recommend it. I think it's dumb, when you have characters that are so small in the frame that they're not visible."
So how should we watch Avatar according to the "King of the World?" He wants us to shell out for the Blu-ray 3D version coming out in November 2010, and then, "If you're going to go 3D, go big. Get the biggest set you can, and then sit as close as you can stand. That's my advice. Get the coffee table out of the way and slide the couch over, right in front of the TV." Right.
Cameron isn't the first director to express his disdain for the iPhone's 480 x 320 pixel, 3.5 inch screen. A couple years ago, David Lynch ranted about the iPhone with even harsher words than Cameron, saying, "Now if you're playing the movie on a telephone, you will never in a trillion years experience the film. You'll think you have experienced it, but you'll be cheated. It's such a sadness that you think you've seen a film on your f---ing telephone. Get real!"