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Amazon agrees to agency pricing model with two more publishers, Jobs prophecy coming to pass

Vlad Savov
04.01.10
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Time to add HarperCollins and Simon & Schuster to the list of publishers who've managed to strongarm Amazon into acceding to their supposedly industry-saving agency pricing model. Under the new agreement, you might still see e-book versions of bestsellers priced at the familiar $9.99, but the majority will be jumping up to $12.99 and $14.99 price points, depending on the publisher's discretion. This is essentially the same deal that brought Macmillan books back to Amazon.com, and the e-tailer is believed to also be in advanced negotiations with Hatchette Book Group and Penguin Group to ensure that no book is left behind. This development was cryptically predicted by Steve Jobs mere hours after the iPad's launch and then reiterated by Rupert Murdoch with regard to HarperCollins, so we can't exactly act surprised now, but we can at least grimace a little at having to face a more expensive e-reading future.

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