dangerous / not dangerous study to fit your belief) on the effect of radiation at levels less than the 1.6 watts per kilogram threshold set by the FCC. As such, CTIA spokesman John Walls has a point when he says that highlighting the SAR levels might confuse consumers into thinking that some cellphones are safer than others. In other words, consumer education needs to go much further than any retail-shelf placard could possibly communicate. Well, at least the law will keep us safe long enough to walk out the door and trip over a hippie.
P.S. The image above is from the "Get a Safer Phone" (note the wording) rankings provided by the Environmental Working Group.