In a fight set at the beginning of the title's career mode, the player's character was boxing in a sanctioned match inside of a prison, the ring surrounded by a crowd of inmates dressed orange jumpsuits.
The game's been shown in motion
, but this sequence really drove home the new cinematic presentation -- complete with between-round and in-match cutscenes -- that EA Sports is pursuing with the franchise. It was like watching a clip from a boxing movie, so the development team's definitely doing something right, not to mention totally unprecedented. The finished product will enter the retail ring sometime in 2011.