Apple debuted its FaceTime video calling service when it launched the iPhone 4 in June 2010. The Cupertino company faced a potential trademark conflict with FaceTime Communications, a company that delivers a unified communications platform for enterprise businesses.
Rather than fight the company over the trademark, Apple negotiated an agreement with FaceTime Communications to obtain the rights to the name. The company recently changed its name to Actiance and transferred the trademark, as well as the domain name of Facetime.com, to Apple.
Though under its possession, the domain does not yet point to an Apple-created website. Interestingly enough, Apple still does not own the iPad.com domain name, though it owns a trademark for the term.