Editor's Note: There's been quite a bit of confusion in the comments and on Twitter as to whether Erica's post represents her perspective on the challenge of Apple's service to a growing developer community, or personal frustration with being unable to register for WWDC due to the sellout. To clarify: Erica did not attempt to buy tickets and was not planning to attend WWDC; she has never attended WWDC due to ongoing family obligations that do not permit her the freedom for that much time away from home. The post has nothing to do with the supposed 'sour grapes' attributed by some feedback, as you cannot be shut out of a ticket rush for a conference you are not planning to attend.
Thinking about registering for WWDC 2011 during June 6-10? Um, too late. The premiere Apple developer event, affectionately known as "dubdub" to many of its participants, is already sold out, as we posted a short while ago.
If you were traveling or in meetings today, you may have missed out entirely on the opportunity.
Listen, Apple, if your event sells out in 10 hours, you're oversubscribed and under-serving your community. Just 10 hours, people -- 10 hours. That's just crazy. The Beatles won't even be there.