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Iwata: 3DS launch sales below expectations


For Nintendo, 3.61 million just isn't enough. That's the number of 3DS systems sold since launch, and it's approximately 400K short of Nintendo's launch goal, says company head Satoru Iwata. Speaking to investors today in Osaka, Japan, Iwata specifically noted (in an official translation), "Nintendo 3DS started very well but, on the other hand, did not perform as expected after the second week."

Iwata cited the massive earthquake and tsunami that devastated Japan earlier this year as a factor, but added, "I should not blame this situation just on the impact of the earthquake. There are other challenges that have shown up." Without being specific, he said that the company is "making efforts to get the popularity of Nintendo 3DS back on track for the upcoming summer season." How about, you know, some games we'd want to play?

Nintendo has a followup earnings briefing scheduled for next Tuesday in Tokyo, so perhaps we'll find out more about the company's plans then.

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