Super AMOLED display, and its more recent Super AMOLED Plus? Well now Toshiba Mobile Display has jealously stepped into the ring with its own answer to the world's demand for thinner, lighter and less reflective LCDs. Its as-yet-unnamed technology seeks improvement in a roughly similar way to Super AMOLED, by fusing the capacitive touch layer and LCD. In so doing, Toshiba claims it can produce an integrated panel just 1mm thick, which it says is less than half the thickness of a conventional LCD touchscreen. Weight is also halved and surface reflection is reduced by 10 percent. Alas, Toshiba's press release does not provide the stats we really want -- a head-to-head comparison with Samsung's best efforts or, say, the Synaptics ClearPad 3250 which also melds touch layer and LCD. And perhaps to avoid confrontation in the mobile arena, Toshiba emphasizes the use of its technology in "vehicle-mounted" and "industrial" applications. Seems we will have to wait until the screen is exhibited in LA next month before we know whether it is really up for a fight.