The company isn't worried that it's all downhill from here, however, according to The Market for Computer & Video Games interview with Blizzard Entertainment's VP and executive MD of internal operations Michael Ryder. Citing the game's impending launch in Brazil, growth in China, and the new free-to-play aspect of WoW (at least, free-to-play up to level 20), Ryder insists that the world's most successful MMORPG has room to become even more successful.
Spin? Perhaps. But still, even if subscriber numbers continue a slow decline, there's no question that WoW will be profitable -- and thus, still around -- for a long time to come.
Brace yourselves for what could be some of most exciting updates to the game recently with patch 4.3. Look at what's ahead: new item storage options, cross-realm raiding, cosmetic armor skinning and your chance to battle the mighty Deathwing -- from astride his back!