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Japanese customers line up for Apple's Lucky Bags


Apple Stores in Japan have continued the fukubukuro or "mystery bag" tradition, where sealed bags of merchandise are offered on New Year's Day at a hefty discount. If you're extremely lucky, you'll come away with a piece of coveted merchandise. Apple has been doing this in Japan since 2005.

The bags this year cost 33,000 yen, MacNN reports, which is about US$428 as of this writing. Items spotted in the bags both this year and in the past include the following:

  • Headphones
  • Cases
  • An 8 GB iPod touch
  • Various high-end accessories
  • Speakers
  • A special 2012 New Year's t-shirt

The exceptionally lucky shoppers got to walk away with a MacBook Air or an iPad 2.

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