Epic believes that the next round of home consoles will have to be "bleeding edge" if the likes of Microsoft, Sony and Nintendo want to stay relevant in the video game market. Speaking to CVG, Epic VP Mark Rein noted that the publisher is "pushing" console makers to use the best possible hardware. "Because if they don't," said Rein, "Apple will go right past them."
He added that console gaming is about console makers "delivering something that's way out past the bleeding edge" and making their investment back with software royalties. If console makers don't opt for the latest and greatest tech, he said, there's a chance that consumers "won't want to take the leap" to future consoles.
In Rein's view, it's Epic's job to push console makers with advanced technology demos like the "Samaritan" video shown at GDC 2011 (above). Incidentally, Rein isn't worried that console makers will under-deliver with the next generation, believing that they will instead "blow us all away." With Unreal Engine 4 aimed at next generation consoles, and assuming UE4 is even more impressive than the UE3-powered Samaritan demo, we certainly hope he's right.