If Panasonic didn't have attention from movie producers before, it just might as of this week. Joining the quickly developing tradition of camera makers producing elaborate short movies as technology demos, the company has let cinematographer Philip Bloom wield (and tease) a "brand new G camera" to record Genesis, a fast-paced mini-drama showing a man's race to meet his love before it's too late. While Bloom can't talk much about the hardware in question until the 17th, he's allowed to confirm that the upcoming Micro Four Thirds body relies on a "superb" 72Mbps All-I codec for video -- letting it capture a sprint through the streets without the compression artifacts of the AVCHD format used by most mirrorless cameras. Panasonic's upcoming shooter also touts "much improved" results in the dark, Bloom says. It all sounds very tempting, especially if it turns out that Panasonic's inadvertent leaks are for the same camera we see in action here. The full movie is available after the break, and Bloom has the behind-the-scenes details at the source link.