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The War Z removed from Steam

Jordan Mallory

Hammerpoint Interactive's The War Z has been removed from Steam amid allegations of false advertising from its community, which claims that the developer knowingly listed inaccurate information on The War Z's Steam profile.

Originally, the game's profile touted multiple areas ranging in size from 100 to 400 kilometers and servers capable of handling up to 100 players, according to this screenshot obtained by Gamespy. The profile also stated that The War Z was a "Single Purchase, Downloadable Client with the ability to play the full game without subscriptions or requiring in-game transactions," and failed to mention that this is a "Foundation Release," meaning that the game is still under development, with some areas even marked with alpha testing information.

In actuality, the game only has one zone, and servers were initially capped at a maximum of 50 players, though that issue at least appears to have been corrected. Moreover, The War Z features a microtransactional-based in-game economy, somewhat contradicting its claim of being a "single purchase" game. The profile has since been rejiggered and no longer makes mention of the multiple zones, nor does it make any mention of in-game transactions. It does, however, still neglect information about the game's somewhat early developmental stage.

"At the same time it was clear that there were a number of customers that felt that information about the game was presented in a way that could have allowed for multiple interpretations," The War Z executive producer Sergey Titov said in a statement on the game's official forums.

"We've taken steps to correct this and format information presented on our Steam Store page in a way so it provides more clear information about game features that are present in the Foundation Release and what to expect in the coming weeks. We also want to extend our apologies to all players who misread infromation [sic] about game features."

For its part, Valve has apologized for listing The War Z and is offering refunds. "From time to time a mistake can be made and one was made by prematurely issuing a copy of War Z for sale via Steam," Valve marketing director Doug Lombardi told Forbes.

"We apologize for this and have temporary removed the sale offering of the title until we have time to work with the developer and have confidence in a new build. Those who purchase the game and wish to continue playing it via Steam may do so. Those who purchased the title via Steam and are unhappy with what they received may seek a refund bycreating a ticket at our support site here."

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