SLEEPING DOGS UK'S "BEST-SELLING NEW IP OF 2012"
-- Award-winning open world title continues to support game with DLC in 2013 --
LONDON – (01, February, 2013) – Square Enix London Studios, a part of Square Enix Europe, today announced that its award-winning undercover cop drama SLEEPING DOGS™ has become the UK's best-selling new videogame IP of 2012 at retail, according to figures recently released by Chart Track. Offering an incredible open world adventure, players have delved into the action on Hong Kong Island in their millions, exploring the extensive story-driven campaign and game-extending downloadable content.
"We felt we had a hit on our hands in SLEEPING DOGS and to be the UK's best-selling new IP of 2012 is a fantastic achievement," said Lee Singleton, General Manager, Square Enix London Studios. "Our goal was to set new benchmarks in the open world genre with best-in-class combat, driving and story-telling, and hopefully gamers feel that we've done that with SLEEPING DOGS. We will continue to do that in 2013 with the downloadable content still planned for release."
SLEEPING DOGS launched with a commitment to six months of add-on content and over the coming months the campaign continues with a collection of downloadable packs offering gameplay to suit every taste. During the first three months of 2013, players can look forward to:
Year of the Snake
Wei Shen's story continues in Year of the Snake as he rejoins the ranks of the Hong Kong Police Department in a series of new missions set immediately after the main game. A vicious end-of-the-world cult is taking root in the back streets of Hong Kong... the Cult of the Snake. Hell-bent on cleansing the city of its evils, they cannot be negotiated with as they pursue a path to their righteous salvation. With an arsenal of weapons, including teargas guns and electroshock pistols, new outfits and abilities, Wei must enter a race against the clock to bring the cultists to justice before Judgment Day.
Movie Masters Pack – OUT NOW
With three powerful new outfits, the Movie Masters Pack empowers players to become their own kung fu hero. Don the outfit of the lone Vigilante, become a heroic legend with the Unknown Warrior outfit or coat yourself in armour and take on all manner of attacks while wearing the Bronze Warrior outfit.
Wheels of Fury Pack
Drug smuggling is big business for Hong Kong's triad gangs and Wei Shen's longtime friend Dr Tang has created the wheels to give the Sun On Yee the edge over their rivals. A weaponised supercar, the prototype DZS-90 will give Wei Shen enough armour and firepower to take control of business. Seize the streets back from the 18K with a series of upgrades and add-ons available on completion of each mission, building into the ultimate supercar available both in missions and in the open world.
Law Enforcer Pack
No criminal in Hong Kong is safe from justice. The Law Enforcer Pack gives players their most comprehensive access yet to police department gear, including two cop outfits, a new weapon and five police vehicles.
The Monkey King Pack – OUT NOW
Voted for by the SLEEPING DOGS community and created bespoke by United Front Games, the Monkey King Pack lets players take on the form of the mythical Sun Wukong. Bestowed with the power of the immortals, Wei can wield a powerful two-handed staff against the demons of the Hong Kong underworld. The Monkey King outfit includes its own buff, signature weapon and vehicle.
Assets for this release are available here: http://basket.square-enix-press.com/PVZSquarec53942c4581664070477539385.zip
Developed by United Front Games in collaboration with Square Enix London Studios, SLEEPING DOGS is a gritty and visceral open world cop drama set in the vibrant city of Hong Kong. Taking the role of undercover cop Wei Shen, players are tasked with taking down one of the world's most fearsome criminal organisations from the inside. Offering players an island packed with action, every street corner, market stall, harbour dock or city skyscraper can become an opportunity for intense shoot-outs, adrenaline-fuelled street races and intense, brutal martial arts combat. Featuring one of the most intuitive and imaginative combat systems, SLEEPING DOGS empowers players to perform an extensive set of martial arts moves, singlehandedly taking on numerous opponents. Players perform bone-crunching kicks and combos, vicious counters and a cinematic set of environmental takedowns making use of countless real-world items from circular saws to phone booths, incinerators to refrigerator doors.
SLEEPING DOGS is available now for the PlayStation®3 computer entertainment system, Xbox 360® video game and entertainment system from Microsoft and Windows PCs. For more information about the game, visit http://www.sleepingdogs.net and join our facebook page at www.facebook.com/SleepingDogsGame for regular updates.
About Square Enix London Studios
Square Enix London Studios is part of Square Enix Europe, sitting within Square Enix's European head office in Wimbledon, South West London. The studio is focussed on bringing to market games from some of the world's most successful and talented independent development teams. Previous partnerships include award-winning titles such as BATMAN: ARKHAM ASYLUM with Rocksteady Studios and JUST CAUSE 2 with Avalanche Studios.
About Square Enix Ltd.
Square Enix Ltd., a part of the Square Enix Europe business unit, develops, publishes, distributes and licenses SQUARE ENIX®, EIDOS® and TAITO® branded entertainment content in Europe and other PAL territories as part of the Square Enix Group. Square Enix Ltd. also has a global network of leading development studios such as IO Interactive™, Crystal Dynamics® and Eidos Montréal. The Square Enix Group boasts a valuable portfolio of intellectual property including: FINAL FANTASY®, which has sold over 100 million units worldwide, DRAGON QUEST® which has sold over 59 million units worldwide and TOMB RAIDER® which has sold over 35 million units worldwide; and the legendary SPACE INVADERS®. Square Enix Ltd. is a London-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd.
More information on Square Enix Ltd. can be found at http://www.square-enix.com/ eu/en/.
SLEEPING DOGS ©2012 Square Enix, Ltd. All rights reserved. SLEEPING DOGS, the SLEEPING DOGS logo, CRYSTAL DYNAMICS, DRAGON QUEST, EIDOS, FINAL FANTASY, IO INTERACTIVE, JUST CAUSE, SPACE INVADERS, SQUARE ENIX, the SQUARE ENIX logo, TAITO and TOMB RAIDER are registered trademarks or trademarks of the Square Enix Group. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. Windows, Xbox, Xbox 360 and Xbox LIVE are trademarks of the Microsoft group of companies. All other trademarks are the property of their respective owners.