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EA's Digital EVP and Playfish co-founder departs


Kristian Segerstrale has left Electronic Arts, where he served as the head of the EA Digital team and was responsible for overseeing most of EA's games-as-services, including Sim City Social. Segerstrale had joined the company as a co-founder of Playfish, which EA picked up about four years ago for $300 million. The division has been leaking executives, with two of Playfish's other co-founders leaving last year.

With Segerstrale's departure, EA Digital will be transferred under the direction of good old Peter Moore, who will now oversee all of EA's revenue groups, including Global Publishing, Global Media Solutions, Worldwide Customer Experience, and Mobile and Social Publishing. That's a lot of responsibility already, but you know Peter – he can always do Moore.

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