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Asymco's Horace Dediu touts record Apple Store revenues in Q1 2013


Asymco mobile industry analyst Horace Dediu is up to his number-crunching again, this time with numbers showing that Apple Stores continue to have the top retail revenues per visitor of any retailer in the US.

The first quarter of 2013 (Apple's second fiscal quarter) saw visitor growth of 7 percent and a new record revenue of US$57.60 per visitor. Average revenue per store was $13 million, a record-setting level for a non-holiday quarter.

Dediu noticed that the average visitors per store has steadied out at about 250,000 per store per quarter, and posits that number might be stagnant because fire regulations keep the stores from packing in even more visitors. Apple's employment in stores has increased as well to about 110 employees per store, climbing from less than half that level in 2007.

Apple's new retail strategy appears to be expanding US stores in size and opening new stores outside of the US. According to Dediu, that allows for growth in the number of visitors to the US Apple Stores and in "maintaining the brand's relationship with customers."

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