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Apple reveals Touch ID, a fingerprint sensor built into the iPhone 5s

In a move sure to delight security and privacy gurus, Apple revealed today at its iPhone event that the all-new iPhone 5s features a fingerprint sensor built into the home button. The technology is built into a ring around the home button that can scan sub-epidermal layers of your skin in order to identify you without the need to a passcode or other more archaic security measures.

But beyond just allowing you to access your phone, Touch ID can be used to verify things like iTunes purchases without a password. Apple claims that the process of setting it up is super simple, and given the fact that it is a biometric sensor, it's certainly more secure than your mother's maiden name.

To further please security advocates, Apple confirmed that the data is never stored on Apple's servers or backed up in the cloud -- it's all saved only to the device in your hand.