Latest in Earnings

Image credit:

T-Mobile's no-contract attitude brings in another 2.4 million customers

Sharif Sakr
05.01.14
Share
Tweet
Share

Sponsored Links

So, now we know where all those disgruntled Sprint customers have been going. In total, 2.4 million people joined T-Mobile USA's network in the first quarter of this year, with around half of those opting for the carrier's "Un-carrier" style plans, which do away with service contracts and instead provide straight-up financing to those looking for a new handset. Despite being reprimanded by an industry watchdog for its aggressive and not-wholly-accurate marketing, T-Mo actually managed to beat its last bumper quarter in terms of new subscribers, at a time when the other, bigger networks saw much smaller increases -- AT&T and Verizon each only added around half a million new postpaid customers last quarter, for example. Curiously, on the financial side of things, T-Mobile actually reported a drop in earnings -- which it blamed on the fact that it's having to expand so quickly. Another curiosity: If some of this growth really has been happening at Sprint's expense, then pretty soon it may not matter.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share

Popular on Engadget

Flat Earth advocate dies after homemade rocket crashes

Flat Earth advocate dies after homemade rocket crashes

View
The best GPS trackers for cats and dogs

The best GPS trackers for cats and dogs

View
After Math: The rule of threes

After Math: The rule of threes

View
This finance app can help you save up to $800 a year

This finance app can help you save up to $800 a year

View
KidKraft's Alexa-powered toy kitchen sizzles and tells dad jokes

KidKraft's Alexa-powered toy kitchen sizzles and tells dad jokes

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr