World of Speed trailer for you to check out today, fresh out of the E3 oven and into your eager hands. Careful, you wouldn't want to burn yourself on cars this smokin' hot.
The trailer's focus is on customization, both with a car's look and its gear. The message here is clear: that your build can and will make a difference on the race track. Check it out after the break and fantasize about what you would want in your ride.