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Apple supporting Breast Cancer Awareness Month with City of Hope iTunes donations


City of Hope

Apple updated iTunes with a new page that allows users to make a donation to City of Hope, a non-profit charity dedicated to combating cancer, diabetes and other life-threatening diseases. This initiative starts today and continues through October as part of Breast Cancer Awareness Month.

Users will be able to make donations through their iTunes account in US$5, $10, $25, $50, $100, and $200 amounts. Apple will transfer 100 percent of the donated amount to the City of Hope charity.

This initiative isn't' the first time Apple has used iTunes for charitable donations. The company accepted emergency relief funds for the Philippines typhoon in 2013, Hurricane Sandy in 2012, and the 2010 Haitian earthquake.

[Via TechCrunch]