Crowdfunding platforms like Kickstarter don't deal in investments: Backers pledge money to a project and that's generally where their involvement ends. No purchasing shares, no percentage of final sales. Video game-funding platform Fig, however, combines this traditional form of crowdfunding with actual investment -- and it will allow unaccredited people to invest in its next campaign. This move opens up investment to people who aren't SEC-accredited, meaning they don't make at least $200,000 a year (or have a minimum net worth of $1 million). "We believe that fans, in addition to having the opportunity to participate in the rewards-only tiers, should also have the opportunity to buy shares and participate in the financial success of a title," Fig CEO Justin Bailey says in a press release.