On their own, each of those announcements is noteworthy (but not groundbreaking). Collectively, though, they make the wearable category, which has been struggling to prove its usefulness for years, feel relevant and promising again.
While we always knew about the potential for wearables to be excellent fitness companions, the latest announcements show us that companies are taking your overall health a lot more seriously. The smartwatches of 2018 and beyond will be more than glorified pedometers -- they'll actually offer useful information like whether you're matching up to recommended activity standards.
Apple's and Google's collaborations with the AHA led to better interpretation of the heart rate data that the Apple Watch and Wear OS devices are constantly collecting. This way, they can be appealing to not only runners or exercise enthusiasts but also a wider audience that is more interested in their general health.
It's interesting, too, that the Apple Watch Series 4 managed to get FDA clearance for its ECG and irregular rhythm notification -- but I'd caution against relying on those features too heavily. First of all, the FDA decision classifies these two specific functions of the Watch as over-the-counter tools that should not be used in place of "traditional methods of diagnosis or treatment." Plus, I'm not sure most people can make sense of an ECG. I had to ask a cousin who works as an ER doctor to see if anything was amiss with my own chart when I had a checkup years ago.
These devices are ultimately about detecting anomalies -- events that deviate from your typical pattern. On the new Apple Watch, this means things like irregular heart rhythm (a possible sign of atrial fibrillation) or falls. In the case of the latter, if you fall and can't get up, the Watch can also send for help.
Beyond general health tracking, this data will be useful for your doctor (should you choose to share your stats with your health care provider). Our memories are unreliable, which is why a regular record of our heart rate is much more helpful in catching potential problems early.
There's also value in using your cardio data to measure your daily activity -- and not just to tell you about your sleep stages and exercise zones like Fitbits and other trackers do. Though it's not the only indicator of your overall well-being, your heart health is the easiest for smartwatches to track. Google is using this data in the new Fit to encourage people to lead more-active lives by attaining a recommended number of "Heart points" each week. This way, smartwatches not only are on the lookout for potentially worrying symptoms but also are becoming better at preventative care. In other words, the next generation of wearables can be both watchful guardian and naggy parent.