2Kuze

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  • Mastercard Labs

    Mastercard built a mobile marketplace for farmers in East Africa

    by 
    Mona Lalwani
    Mona Lalwani
    01.17.2017

    More than two billion people across the world continue to stay unbanked. One of the biggest reasons for that exclusion is accessibility. In developing countries in particular, low-income groups tend to get left out of the fold because they don't have access to basic banking services. But now, as simple services like mobile banking have proven to help people transition out of poverty in Africa, organizations are starting to focus on the financial inclusion of vulnerable communities. 2Kuze, a mobile payment solution from Mastercard Labs, is one such initiative that is built for farmers in Kenya.