AidsAwareness
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Brazil used Tinder bots to promote AIDS awareness
Despite what Tinder execs say, everyone knows what the app's actually used for (hint: it's casual sex), which explains why the Brazilian government (Portuguese) has used the mobile app to spread the word about AIDS. It also brought Hornet, an app aimed at gay males, into the fold and created accounts on each in an effort to raise awareness for condom use. The faux profiles were for three men and two ladies who're pretty open about their interest in prophylactic-free intercourse, and, should a Brazilian match with any of them, they'll immediately get a message warning them about the risks of unprotected sex. Given the country's struggles with the disease, hopefully it's effective.
