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Circuit City quietly accepting HD DVD player trade-ins
Did you get stuck on the losing end of the format war, and are now cursing that HD DVD player as it stares mockingly at you? Does your rage meter go to 11 when you hear of consumers living abroad getting treated to some trade-in value on HD DVD players? Well, our friends over at Format War Central have gotten word that Circuit City is quietly offering a trade-in program to consumers who jumped into the HD DVD pool within three months of Toshiba's fateful announcement. Apparently, you'll be able to trade in your player, at full purchase price, towards a Blu-ray player or a gift card. Nice move, Circuit City! Three words of advice if you're affected and go to cash in on this deal -- "calm but firm." Let us know if you have any luck in switching out equipment in the comments, too!
Sony offers Blu-ray trade-in deal for HD DVD owners, in Switzerland
We've already seen a couple of Blu-ray exchange programs offered to HD DVD owners looking to jump ship, but looks like Sony is now finally getting in on the action itself, albeit only in Switzerland. While some of the details are lost in translation, it seems that if you buy either the BDP-S500 or BDP-S300 Blu-ray player before the end of March, you'll then be able to send in your HD DVD player for Sony to recycle and receive a discount of 200 Swiss Francs (about $190), plus both the Spider-Man trilogy and Pirates of the Caribbean trilogy on Blu-ray. Not surprisingly, the Xbox 360 HD DVD drive and all computer HD DVD drives are excluded, and you'll need the proof of purchase and cash receipt for your HD DVD player (purchased before February 29th) in order to take advantage of the offer. Needless to say, we wouldn't recommend holding your breath for Sony to offer a similar deal 'round these parts.
