CaliforniaMilkProcessorBoard
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City officials remove new cookie-scented ads from San Francisco bus shelters
We love the smell of freshly baked cookies as much as the next guy, but smelling cookies at a bus stop is probably unlikely to get us to buy more milk (especially those of us who dig the soy variety). Still, that didn't stop Arcade Marketing, (employed by the California Milk Processor Board), to take the "Got Milk?" ads to a new level with an automated whiff of cookies inside bus shelters in San Francisco. However, the ads, which debuted Monday in SF's Union Square, Financial District, and Nob Hill neighborhoods, were ordered to be taken down by city officials on Tuesday. The city's Municipal Transportation Agency, which presides over the bus shelters, cited public complaints with regard to asthma and respiratory diseases by local activists (namely, the Environmental Health Network of California). That's it EHNC, we're not sending you any holiday cookies this year.[Via Strange New Products]
