CreatorsForChange

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  • Sarah Bardsley/Google

    YouTube invests $5 million in 'positive' video following backlash

    by 
    Rob LeFebvre
    Rob LeFebvre
    01.24.2018

    YouTube has faced some serious backlash against awful content, lately, from exploitative childrens' videos to Logan Paul's ill-advised video of a corpse. YouTube needs to up its positivity, and it may be doing so with a $5 million additional investment in its socially-aware Creators for Change program, which premiered at the Tribeca TV festival last year.

  • Nicholas Hunt/Getty Images

    YouTube’s 'Creators for Change’ premiere at Tribeca's TV Festival

    by 
    Devindra Hardawar
    Devindra Hardawar
    09.23.2017

    You can find almost anything on YouTube these days, but with the "Creators for Change" program, the site had a specific goal in mind: Show how its platform could be used for social good. Tonight at the first Tribeca TV Festival, YouTube premiered the first three videos from the initiative, touching on topics like racism, growing up Muslim in America and xenophobia in the United Kingdom. And while they weren't significantly different than other socially aware YouTube videos, they're a sign that Google is getting just a tad more woke.