cuddlybobmansfield

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  • Apple promotes pair of execs to Senior VP level, Bob Mansfield to hang around after all

    by 
    Jon Fingas
    Jon Fingas
    08.27.2012

    It's a day of upheaval in the boardroom at Apple -- in the good sense. Remember how Hardware Engineering Senior VP Bob Mansfield said he would retire in June? He's had a change of heart and will keep working on future products. Meanwhile, two of the vice presidents who've been mainstays of Apple's recent plans, Mac Software Engineering VP Craig Federighi and Hardware Engineering VP Dan Riccio, have been promoted to Senior VP. All three will report directly to CEO Tim Cook, and both Federighi as well as Riccio will get their first turns at Apple's executive management team. While the shift isn't going to signal a dramatic change in strategy, it's notable that Riccio's role is expanding: he's moving from his earlier iPad focus to overseeing all the hardware Apple makes. We can only guess at what the ultimate goals might be for the new assignments, although we can imagine Apple jumping through hoops to keep a hardware executive as skilled as Mansfield on its side.

  • Bob Mansfield: 'all eligible Apple products are back on EPEAT'

    by 
    Darren Murph
    Darren Murph
    07.13.2012

    Here's something you don't want happening when you're trying to wrap up a career, plan a jaunt to Moorea and generally goof off while waiting for the final checks to clear: large numbers of people demanding that you change something. That's probably what one Bob Mansfield is dealing with, just weeks before he'll turn in his Apple employee badge and do... well, whatever he wants. Just six days after the company yanked its products out of EPEAT's green registry, all eligible Apple products are back. Why? Well, many cities, entities and organizations (San Francisco, we're glaring at you) won't purchase products that aren't on the list, and according to a letter from Bob (embedded in full after the break), the removal "was a mistake." He also notes that "Apple makes the most environmentally responsible products in our industry," and that no other company in this industry can say that its entire product line "exceeds the stringent ENERGY STAR 5.2 government standard." Curiously, he also states that Apple's relationship with EPEAT "has become stronger as a result of this experience," which sure makes one wonder what went down to begin with. Now, Bob -- retirement. No more emails. Focus.

  • Report: Apple mulling second Israeli facility after Anobit purchase

    by 
    Daniel Cooper
    Daniel Cooper
    01.25.2012

    It looks like Apple's acquisition of Anobit was only one part of its Israel-based plans -- business daily Calcalist is claiming that the company will open a research center there by the end of February. It's unrelated to the purchase of the flash-chip maker, since Ed Frank was apparently despatched to scope out suitable bases for a new facility in early 2011. It's reportedly going to be based in the Matam Technology District, south of Haifa, adjacent to similar facilities operated by Microsoft, Intel and Philips. It's already received hundreds of resumes for engineers: it's looking for those with specific know-how in chip development, hardware testing and verification. The new complex is to be kept separate from Anobit, with no communication allowed between the two teams. Another tidbit that emerged from yesterday's conference call was that Bob Mansfield is integrating Anobit's team into Apple's, but company founder Ehud Weinstein will depart for pastures new -- much in the same way that some of Intrinsity and PA Semi's staff departed after being swallowed by Cupertino's cash.