DigitalEntertainmentContentEcosystem
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Seagate now a DECE member, supporting UltraViolet
The Digital Entertainment Content Ecosystem -- the consortium of companies attempting to develop an industry standard for digital distribution of entertainment, and the folks behind UltraViolet -- can count another member among its ranks as of this week: digital storage company Seagate. The storage manufacturer announced as much in a press release this week, and threw its support behind UltraViolet. "As a DECE member, Seagate's expertise and perspective on cloud solutions and storage devices will help the organization to evolve those benefits," says UltraViolet GM Mark Teitell. Considering how many major content providers are supporting UltraViolet, it's good to know that one of the largest storage companies isn't standing against our digital futures.
Amazon, Rovi, Flixster and Samsung highlight UltraViolet's CES press event
The launch of UltraViolet earlier this year was very much the same as we've come to expect from Hollywood. In the case of DVD and Blu-ray, they eventually manage to get it right. Time will tell if UltraViolet ends up successful or another DRM story like PlaysForSure, but studio execs like Ron Sanders of Warner Brothers said "a year ago this was just a concept... we have a bright future" while participating in a panel at the UltraViolet press event at CES today. There are plenty of reasons he might feel that way, but announcements from Panasonic and Samsung to add Flixster app to its HDTVs and Blu-ray players is surely one of them -- Flixster is owned by Warner and evidently one of the most downloaded apps of all time from the iTunes store. In addition to the success of Flixster, the DECE claims to already have 750k UltraViolet households signed up in less than three months. The current state of UltraViolet and much more after the break.
UltraViolet 'digital locker' opens for business. Lets you buy once, play anywhere... eventually
The first UltraViolet-enabled disks wont actually appear on shelves till tomorrow, but that doesn't mean you can't get a head start on migrating to DECE's buy once, play anywhere platform. The digital locker is now open for business (sort of) and consumers can go sign up for an account right now. Sadly, there isn't much you can do just yet. Though the Flixster app for PCs and iOS was updated to add UltraViolet support, there doesn't appear to be anyway to link your various accounts (like iTunes or Netflix) with the service just yet. An account can have up to six different users associated with it, and you can control what content they will have access too -- a feature sure to be welcome by families with children. If you want to be able to purchase your flicks once and take them anywhere, right now your only hope is UltraViolet and Blu-ray discs bearing its logo -- a slow trickle of titles which begins October 11th with Horrible Bosses.
DECE & Keychest both laying claim to friendly DRM of the future title
The quest for a DRM solution that works for consumers instead of against them continues, with the forces behind the Digital Entertainment Content Ecosystem (48 companies now) and Keychest (so far, just Disney) trading announcements. While the DECE has added 21 new members to its fold, agreed on a common file format, selected a vendor for the authentication service that ideally will keep you viewing legitimately purchased content at your leisure and approval of several DRM systems, without full specs available or any hardware or content specifically mentioned, it's still just so much vapor. Meanwhile Disney promises additional content partnerships are "coming soon" and that it's negotiating with content distributors, cable and telco companies, but we suspect until the promise of a "DVD collection in the cloud" is reality and not just a spec, most users will stay close to their torrents and disc ripping programs to get play-anywhere ease right now.
Disney Keychest to make buy-once view-anywhere movies a reality with Apple's help?
You know who's missing from the Digital Entertainment Content Ecosystem (or DECE) consortium? A group bent on redefining the way we buy, access, and play digital content with a membership roster that includes Best Buy, Cisco, Comcast, Fox, HP, Intel, Lions Gate, Microsoft, NBC Universal, Paramount Pictures, Philips, Sony, Toshiba, VeriSign, and Warner Bros? Right, Apple and Disney, the latter landing a lengthy piece in the Wall Street Journal describing Disney's own distributed content ownership scheme that goes by the code-name, "Keychest;" a DRM solution that instantly provides access to content on any participating service (digital download store, mobile-phone provider, or on-demand cable for example) when a purchase is made. Keychest does this though a system of unique keys that are issued when a movie is purchased. The keys are then stored in a central repository (aka, chest) that participants would query. In this scenario, the movies would reside with each delivery company on their respective systems -- movies would not be downloaded. On the bright side, if a content provider went out of business you would still have access to your films elsewhere. The proposed solution would work with Blu-ray disc purchases too, since BD players are internet-enabled by design -- DVD keys would have to be manually typed in by the user. So in effect, you'd now be paying once for ownership rights to the film, not to the physical media. If it sounds similar to DECE it is, but Disney claims that its approach is more streamlined and you know, better. Disney has been quietly courting other movie studios with Keychest and intends to go public with its technology next month. Of course, with Steve Jobs listed as Disney's largest stockholder and the rumored Apple tablet being a media-redefining device that will single-handedly save newspapers while ridding the world of hunger and ignorance, well, you can see where the speculation is headed. [Thanks, Demopublican]
Digital Entertainment Content Ecosystem, the DRM of the future?
We've heard this about this dream so many times before, DRM that will make digital media as easy to use and as consumer friendly as a physical medium like DVD. We'd normally be quick to disregard this as yet another DRM "ecosystem" for digital media, but the list of players backing the Digital Entertainment Content Ecosystem (or DECE) has us taking notice. As impossible as this seems, if anyone could make it happen, it'd be a group composed of: Best Buy, Cisco, Comcast, Fox, HP, Intel, Lions Gate, Microsoft, NBC Universal, Paramount Pictures, Philips, Sony, Toshiba, VeriSign, and Warner Bros -- yes, we also find it hard to believe that all these companies are working together. We'll have to wait until January at CES for the ins and outs of how this would actually work, but we do know it'll be based around a "rights locker" which will amount to a website where digital purchases will be stored -- we assume this is where VeriSign fits in. Oh, and Apple is noticeably absent from the list
