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Why Blizzard isn't opening a gold shop
Last year, Blizzard started an experiment with the Guardian Cub, a pet store purchase that could be bought and sold in game with gold as well, since it was Bind on Equip. At the time, a lot of WoW players (including us) saw this as an experimental foray into Blizzard finding ways to allow people to get extra gold using real life money without directly selling gold. In part, that was because Blizzard came right out and admitted that's what it was. Since that time, we've seen no new Blizzard Store purchases that were BoE in this fashion. Since then, we've heard a lot of complaints about botters who use hacked accounts to not only steal all the gold said account possesses, but also then use it as a farming bot for as long as they can keep hold of it. Some players are even suggesting that Blizzard should simply sell gold itself, cutting out the middleman and putting gold sellers out of business. Why isn't this a good idea?
