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  • It's now easier to buy stuff from YouTube video ads, huzzah?

    by 
    Andrew Tarantola
    Andrew Tarantola
    05.21.2015

    A good 99.999 percent of the time, the adverts that run before your dogs sitting on cats video are irrelevant. But every once in a while, an ad hits and you want to know more. Beginning today, Google is making that discovery process way easier. According to the official AdWords blog, the new system is called TrueView. It allows users to not only find out more about pre-roll products but also purchase them directly through the ad. And you thought drunk-buying stuff over the internet was easy enough already.