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Heineken made a cute but garish autonomous beer cooler
Meet the Beer Outdoor Transporter or BOT from Heineken.
Amazon UK adds Dash buttons for beer and batteries
It's already pretty easy to find and purchase products on Amazon, thanks to a wide array of apps and additional hardware like the Echo and grocery scanner. However, Dash buttons make things even simpler. Fix one to the fridge and every time you run out of your favourite home product, hit the button and it'll instantly re-order what you're after. In the US, the program is already two years old and spans over 250 different products, but in the UK, where the program isn't yet a year old, things are a little more sparse. That changes somewhat today with the addition of 20 new products that range from batteries and beer, to coffee and vitamins.
Heineken Ignite concept imagines a future of interactive, LED-laden beer bottles
It's not the first time Heineken has found itself at the intersection of beer and technology, but the Dutch brewer's latest effort has resulted in a first of sorts for the company: its first "interactive beer bottle." Revealed at Milan Design Week, the Heineken Ignite is a beer bottle replete with LEDs and motion sensors, which let it light up with various effects when you knock bottles to say cheers with someone or take a drink. The LEDs can even apparently be remotely activated by a light source and synchronized with music. As you might expect, this one is set to remain only a concept for the foreseeable future, but you can see it in action in the video after the break, and find more details on how it was built at the source link below.
Inhabitat's week in green: solar powered toilet, pollution-fighting mural and the world's largest rooftop wind farm
Each week our friends at Inhabitat recap the week's most interesting green developments and clean tech news for us -- it's the Week in Green. Hear those school bells in the distance? It's hard to believe, but the start of the school year is just a few weeks away -- and all week we've been rounding up some of our favorite eco-friendly back-to-school essentials. From green school supplies to sustainable backpacks, we've got all your back-to-school needs covered. And to top it off, we're giving away a laptop-charging Voltaic solar-powered backpack (worth $389) stuffed with green school supplies for a total prize package worth over $500. If we could go back to school and live in any dorm, we'd probably choose Copenhagen's Tietgenkollegiet dorm, a circular building with community kitchens, cafes, music rooms and a central courtyard. And if we could choose any gadget to take with us, it would have to be the P&P Office Waste Processor, which can transform a basket full of waste paper into fully-formed pencils.
Heineken Bot does what it says on the keg, soon to be man's new best friend (update: new video)
If you ask us, our theory is that the Daleks are rather huggable by nature, but they probably partied a tad too hard with these beer-toting fellas before trashing the world. One such "Heineken Bot" -- crafted by the geniuses at Middlesex University -- turned up at Kinetica Art Fair in London. Daring humans can stop this drifting bot by hovering their hands above its sonar-sensing head, and then place a cup in its holder for some bevvy spat out of its keg. When you're served, the lonewolf continues to wander along its pre-programmed path, probably waiting for the assassination signal from Skynet. See for yourself after the break while you're still alive. Update: Chris Barlow from the project team has just hit us with a video of the upgraded Heinken Bot. Check it out after the break.%Gallery-84842%
Heineken and Krups bringing BeerTender to the States
digg_url = 'http://digg.com/gadgets/Coffee_Machine_Turned_Beer_Dispenser'; Heineken and Krups have been peddling their LCD-equipped keg / fridge in Europe for a little while now, but the companies are going to give it a shot in the States and see if those American go for this whole "cold beer" thing. The unit is built to hold a 5-liter Heineken keg and keep it tasting fresh and cold for about 30 days. The LCD indicates temperature and lets you know when beer is running low. You can buy it in March from Williams-Sonoma and everywhere in April for $400.
Adgadget: Fantasy fembots market male products
Ariel Waldman contributes Adgadget, a column about the intersection of advertising and technology.Technologically better equipped than booth babes, fantasy fembots seem to be popping up everywhere in ad campaigns these days. Alcohol seems to be popular with the fembots -- they're employed in ads from both Heineken and Svedka -- but Philips is utilizing them in a campaign for an electric razor as well. It's pretty easy to be creeped out by the influx of ready-to-serve robots -- and not just because these fembots could be the beginnings of the Singularity in disguise. (C'mon, what more suitable "smarter-than-human brain-computer-interface" would be better to take over the human race than one that offered kegs and clean shaves as a "gift from the Greeks"? And who better to be behind the downfall of society than advertisers?) Misogynist undertones run rampant throughout all the ads, so it's no shock that feminine cyborgs are used exclusively in advertising targeting young males -- they tap right into stock fantasies of complete feminine subservience.
Heineken to track shipping containers via GPS
We're not exactly sure why Heineken needs GPS to monitor the location of its beer shipments, but they probably know more about global shipping logistics than we do. According to RFID Journal, starting this month, the Dutch beer giant will begin the first test of its "Living Beer Plan," tracking 10 shipping containers of beer from Heineken headquarters in The Netherlands to the United Kingdom and the United States. Customs data, such as whether or not the containers' doors have been opened, will be available online to British and American customs officials, (as well as the researchers monitoring the project at the Vrije Universiteit Amsterdam) even before the cargo ships reach UK and American ports. Heineken claims it will save on the 30-odd pages worth of printed customs forms and other documents by using GPS and online tracking instead. Surely with the money saved on not printing up documents, Heineken wouldn't mind sending its friends at Engadget a free case of brew? Pretty please?[Via Brandish]Read - VNUNetRead - RFID Journal
