KDL-52XBR7
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Sony's 240Hz BRAVIA KDL-52XBR7 HDTV reviewed: extra Hz not worth the $
Here it is, the review you've been waiting for. Are all those Hz worth all those dollars? If you believe CNET, the answer is "sadly, no." The 52-inch KDL-52XBR7 was all the rage upon its arrival, promising slick visuals and a dejudder processor that would wow, stun and awe. Unfortunately, it seems the set hasn't exactly lived up to expectations, as the deep black levels, accurate color temperature and color decoding, comprehensive complement of inputs and beautiful body weren't enough to overcome the breathtaking $4,200 price tag. Furthermore, the 240Hz refresh rate was found to offer "only minor improvements to picture quality," proving our fears of it being more about marketing than performance absolutely correct. Bottom line? Take your dollars elsewhere -- chances are, you won't miss the Hz.
Sony's BRAVIA XBR6 and XBR8 HDTV lines now up for pre-order
It only takes one glance to see that Sony's new XBRs are mighty, might fine pieces of kit, and you've been holding off on a new HDTV purchase until it could be one of these, the green flag has finally been waved. Of note, the 52- and 70-inch XBR7 sets aren't quite ready to be ordered, but the XBR6 and XBR8 crews are ready for your love (and credit card number). Hop on over now if you're kosher with dropping $2,499.99 to $6,999.99.[Thanks, Danny]
Sony's 240Hz KDL-52XBR7 / 9.9mm KLV-40ZX1M HDTVs hands-on
Sony already fessed up to the European versions of these sets last week at IFA, but we were able to wrap our eyes around the US versions here at CEDIA. Both sets were expectedly gorgeous, but the ultrathin KLV-40ZX1M (which is curiously slated to ship sans a TV tuner in the US, per a rep) really won over our hearts. Hit the gallery below and see if you're equally touched. %Gallery-31200%
Sony debuts 240Hz KDL-52XBR7 / 9.9mm KLV-40ZX1M LCD HDTVs for USers
Sony's thunder on these sets was already felt over in Berlin, but there's nothing quite like official verbiage saying that a 9.9-millimeter thick HDTV (and one with 240Hz technology) will be coming to the good 'ole US of A. Alongside Blu-ray HTIBs and a pricey new BD deck, Sony's also formally introducing the 52-inch BRAVIA KDL-52XBR7 and 40-inch BRAVIA KLV-40ZX1M here at CEDIA. The former features the eye-testing Motionflow 240Hz frame rate tech, which promises to deliver "exceptional motion detail in movies, sports and video games." It also boasts the outfit's BRAVIA Engine 2, an 80,000:1 contrast ratio and compatibility with BRAVIA Link expansion modules. As for Mr. Thin, it features a 1080p panel, an edge-lit wide color gamut LED backlight, a single HDMI input and support for Sony's BRAVIA Wireless Link. Both sets should ship in December for undisclosed prices, but you can read up on the full array of specifications just after the break.
