MorningConsult

Latest

  • Mark Zuckerberg/Facebook

    Zuckerberg is the most known, liked and disliked tech CEO

    by 
    Steve Dent
    Steve Dent
    02.26.2016

    A new survey from Morning Consult shows that Tim Cook and Mark Zuckerberg are, if nothing else, the best-known tech CEOs out there. It also shows the power of statistics to confuse -- at first glance, the survey appears to show that the pair are reasonably well-liked by the public, with 48 and 39 percent favored ratings, respectively. However, Zuck is also the least-favored CEO, while Cook is in third place in that category. So what's the deal? Well, most of the 1,935 voters polled hadn't even heard of the other CEOs in the study, including Jeff Bezos, Satya Nadella, Elon Musk and Travis Kalanick.