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Sainsbury's pairs up with Rovi for video service, stays ahead of the techie curve
Beloved UK supermarket Sainsbury's is making a big push into digital media, after snapping up e-book retailer Anobii and music company Global Media Vault, it's now partnering with Rovi for a digital video service. Launching later in the year, it'll offer video-on-demand and downloadable copies of "major" film and TV titles, available the same time the discs are available in store. It'll initially be limited to computers, before rolling out to Smart TVs, connected Blu-Ray players, smartphones and consoles. The only question we have is if we'll be able to collect Nectar Points on our purchases -- if so, we're sold.
