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    Run fast enough and Strava will give you free sneakers

    by 
    Daniel Cooper
    Daniel Cooper
    09.26.2016

    Strava is one of the few fitness apps that hasn't been bought by a sportswear company. Maybe that's why it's happy handing out footwear to anyone who can complete its "Back Half Challenge." The competition runs between October 9th and December 6th and is open to anyone looking to run a marathon. But if you think that simply covering 26 miles, 385 yards is enough to get a free pair of New Balance sneakers, you'd better sit down.